Macdonald Bear Hotel, Park Street, Oxfordshire, OX20 ISZ
This morning explores the benefits of information and communications technology (ICT) for a business – in other words, what apps can help an SME day-to-day?
We start by emphasising that ICT is a means to an end: it has to fulfil a commercial objective. It’s business first, technology second.
Justin Jackson has worked in branding, marketing, sales, digital, and communications for almost twenty years. Over that time, he has worked with startups and corporations, politicians and celebrities, radio stations and TV channels, firms and non-profits. He is currently the owner of Digital Remit, which delivers strategic advice and professional training to companies both large and small.